Moore, Karl and Hébert, Louis [edited]. Strategy and Globalization. Los Angeles ; London : SAGE , 2009.
รหัสยืม:
APR-74
ชื่อเรื่อง:
Strategy and Globalization
สถานที่พิมพ์ี่และสำนักพิมพ์:
Los Angeles ; London : SAGE
ปีที่พิมพ์:
2009
รูปแบบสิ่งพิมพ์:
4 v. : ill. ; 25 cm.
สารบัญ:
v.I Part 1: resources and competencies for internationalization -- Part 2: from competition to Co-operation -- v.II Part 3: managing global versus local -- Part 4: global leaders -- Part 5: newly emerging nations -- v.III Part 6: some fundamentals of strategy -- Part 7: strategy, the environment of the firm and competition -- Part 8: meeting stakeholders' expectations -- Part 9: from resources to competitive advantage -- v.IV Part 10: meeting the challenge of growth and renewal -- Part 11: managing the multi-business firm -- Part 12: looking at the future