Price Pritchett. Hard Optimism: How to Succeed in a World Where Positive Wins. New York : McGraw-Hill, c2007.
Imagine being able to prepare for change before it happens in your organization. Imagine a state of mind that allows you to withstand shock and uncertainty, make the most of opportunity, and be more effective in the face of adversity. Imagine being part of a team that delivers consistently and ensures the future of the business. / back cover